I thought about it, but did not find in what place this can be done.
And yes, the blindness has passed, I found.
--help (print the help message you're reading now)
--verbose (print out more information)
--runtime (build a runtime build instead of an SDK build)
--tests (run the test suite)
--installer (build an installer)
--wheel (build a pip-installable .whl)
--optimize X (optimization level can be 1,2,3,4)
--version X (set the panda version number)
--lzma (use lzma compression when building Windows installer)
--distributor X (short string identifying the distributor of the build)
--outputdir X (use the specified directory instead of 'built')
--host URL (set the host url (runtime build only))
--threads N (use the multithreaded build system. see manual)
--osxtarget N (the OS X version number to build for (OS X only))
--universal (build universal binaries (OS X only))
> --override "O=V" (override dtool_config/prc option value)
--static (builds libraries for static linking)
--target X (experimental cross-compilation (android only))
--arch X (target architecture for cross-compilation)
--override "O=V"
But the question arose, how to use it?